Ao, which brings the concept ‘Cheese that fills its histories since 1947’, has the signature of DPZ
Reinforce its origin, tradition and presence in the lives of Brazilians with its quality cheeses. This is the motto of Polenghi’s new campaign, developed in partnership with DPZ.
A when broadcast on open TV, digital environment and points of sale, with the goal of reinforcing brand awareness. The film’s signature is ‘Cheeses that fill its histories since 1947’, and highlights Polenghi’s Italian heritage.
The campaign comes to reinforce this whole construction, to rescue its history, to present its entire cheese portfolio to consumers, increasing brand awareness and highlighting the pride of our Italian heritage and our commitment to producing quality cheeses to fill the histories of our consumers, said Tatiane Brando, Polenghi’s marketing director.
