Signed by BETC Havas, the campaign will run until December on open TV and digital media
In a more emotional tone, Banco24Horas drew a parallel between the fact that Brazilians always want to be more and the brand in its new campaign, signed by BETC Havas.
In the film ‘O Brasileiro +’, the camera starts with a timelapse from day to night, he takes a dip, starting from the clouds, passing through the city and arriving at a market that has a Banco24Horas ATM.
The campaign will be broadcast, until December, on open TV, on the brand’s digital channels, on radio and out of home media in So Paulo, Rio de Janeiro, Curitiba and Florianpolis.
