SumUp fintech campaign focuses on Black Friday, which takes place next month
In order to present Black Friday offers, fintech SumUp invited Márcia Sensitiva to star in its campaign whose focus is on digital.
With a touch of humor, the films show fintech promotions, relate the Black Friday World Cup and bring sensitive forecasts for micro and small entrepreneurs.
This year, Black Friday will take place during the World Cup. When we invited Márcia Fernandes, we played with the idea that entrepreneurs want to predict how their results will be, whether in the crowd or in sales, says Bianca Carnelli, expansion leader at SumUp.
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