Agency will be responsible for strategic communication planning, creation and management of campaigns, among others
For the next three years, Jssi will be the new advertising partner of DPA Brasil – Nestl Yogurts. With this, the agency will be responsible for the entire strategic planning of communication, creation and management of campaigns, social networks and media, among other deliveries.
The action will also cover the entire portfolio of Nestl’s yogurt brands, which include Chamyto, Nestl Grego, Chambinho, Chandelle, Nesfit, Molico, Ninho, Neston, as well as the brand A Yogurteria Nestl.
The process took place through competition.
For the new account, Jssi’s idea is to take ‘greater depth in data analysis to better target the communication strategy of campaigns from the first activations’.
We are very proud to start this partnership with brands that are so well known and loved by the Brazilian public, and even more to bet on new ways to create genuine connections with the consumer, applying methodologies that have been accrediting Jssi’s work as a true business partner for our customers. customers in recent years, said planning and content director Juliana Lima.
