The campaign, signed by Galeria, stars presenter Ana Clara and influencers Anderson Prophet, Juvi and Yasmin Yassine
McDonald’s took advantage of the proximity of Black Friday and the World Cup to launch the Mqui Friday Central campaign.
The campaign, signed by Galeria, stars presenter Ana Clara and influencers Anderson Prophet, Juvi and Yasmin Yassine. In the play, they talk about their favorite products and Mqui Friday promotions.
Under the Mqui Friday Central signature. One eye on the game, the other on the price, the campaign comprises three films for national broadcast on TV, produced by Vector Zero and Lucha Libre Audio.
This month we have two great moments for the entire trade and, above all, for our customers. Therefore, promoting the union between Black Friday and the FIFA World Cup was our choice to connect even more to the wishes of our customers. We brought the passion for football to our campaign and we hope that everyone will take advantage of the Mqui Friday prices while enjoying the emotions of the games in an innovative and fun experience, said João Branco, VP of Marketing at McDonalds.
