After being successful on streaming apps, the music video “Atura o Baile” also reached another important platform and was shown on TV Globo! The broadcast on open TV has 30’s and is broadcast during the halftime of the Central da Copa. On cable television, the Budweiser commercial appears more frequently than on open television. The campaign is an unprecedented feat formed by Mano Brown, L7NNON, Papatinho and Lil Baby, which is also available on KondZilla’s YouTube channel. Check out:
The launch is an initiative of Budweiser – the official beer of the World Cup – and the song sheds light on the manifesto created by the brand to praise the achievements and victories of Brazilians throughout their careers. She still sends a message to those who try to denigrate the whole story of those who have already conquered their space and inspire others. If the initiative was born out of the world of football, it is also reflected in music and dance.
Recorded in São Paulo, the music video for “Atura o Baile” was produced by KondZilla and its main objective is to highlight all the value of Brazilian culture, in addition to also making references to “Everybody Wants to Rule the World”, by Tears For Fears.
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