The “McMoments” campaign was created by TBWA especially for the French market
McDonald’s launched a campaign that aims to celebrate the feeling of joy that its customers feel when going to its restaurants, entitled “McMoments”.
The film, created by TBWA for the French market, has a space theme and shows a girl dressed in clothes reminiscent of the pieces used by Ronald McDonald’s, sliding down the banister of her house and going into space.
The 30” commercial will be aired on radio, TV and on all of the network’s online channels.
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