The company will be stamped on the main space of the team’s uniform, on the bus, on the interview backdrop, on the CT and in other actions.
Esporte Clube Bahia announced its new master sponsor, Esportes da Sorte. The contract lasts for three years and the company will be stamped on the main space of the tricolor uniform.
In addition to the presence on the uniform, the partnership between the club and the bookmaker involves actions on special dates, on social networks and on matchday, as well as brand exposure on the official bus, on the backdrop of interviews, on advertising boards at the CT and in Bahia Championship games, in addition to exclusive experiences for fans.
“We are proud to be able to announce the biggest sponsorship in the history of Bahia. We had many brands interested, including some that came through the City Football Group network, and we ended up selecting a growing company that will open up a new and immense range of activities”, stated Guilherme Bellintani, president of Bahia.
In addition to Bahia, which in 2023 will compete in the Campeonato Baiano, Copa do Nordeste, Copa do Brasil and Serie A of the Brazilian Championship, Esportes da Sorte also sponsors Gois, Guarani, Londrina, Novorizontino and Vila Nova.
The pride of being able to stamp Esportes da Sorte on the most noble area of the shirt of this phenomenon called Esporte Clube Bahia is indescribable. Anyone who knows the history of our football knows the strength of the Esquadro de Aço in Bahia, Northeastern and Brazilian culture. A glorious club, twice Brazilian champion and owner of a legion of millions of lovers. Not least, it is now experiencing a new and fantastic chapter in its very traditional history: becoming part of the biggest football group in the world”, added Darwin Filho, CEO of Esportes da Sorte.