The partnership between the restaurant and the non-profit organization began in 2017 and accounts for 152 dreams come true
Outback announced the 16th edition of Bloomin’ Day, the fifth in partnership with Make-A-Wish Brasil.
The action will take place on January 26th and all sales of the restaurant chain’s famous onion will be donated to help make the dreams of children and adolescents with serious illnesses come true.
This edition is even more special for us, since it represents a milestone of five years of partnership with Make-A-Wish Brasil. Looking back, we see how many dreams we have already fulfilled and how many we still want to provide. We are a company that is present in the lives of consumers in moments of celebration and joy, and we can also bring this to children and adolescents who are going through a rewarding personal battle, said Pierre Berenstein, president of Bloomin’ Brands, the holding company that owns the brands Outback, Abbracio and Aussie Grill in Brazil.
The partnership between the restaurant and the non-profit organization began in 2017 and counts 152 dreams come true for children and adolescents who are going through a serious illness.
For us, it is an honor to have a partner as aligned with our values as Outback Brasil. People who buy Bloomin Onion or Bloom Petals will support the realization of dreams, illuminating hope and providing our children and teenagers with a source of joy to continue fighting for better days, added the executive director of Make-A-Wish Brasil , Thais Bernardini.
In addition to the purchase on the day of the action, the public can advance the donation by purchasing a gift certificate, worth R$ 50 or more, through the giftcard purchase page on the Outback website. , in addition to being a way to present someone close and invite them to participate in the action.