The partnership aims to help regional institutions that promote sports in cities in the state of So Paulo
Penalty and the São Paulo Football Federation launched the Legado da Copinha campaign, which aims to benefit the training process of athletes from various cities in the interior of São Paulo.
Through donations of sports materials such as balls, cones and vests, for a year, Penalty and the entity seek to disseminate the practice of sports and leave a legacy of encouragement to young athletes from the places that hosted the games of the Copa São Paulo de Futebol Jnior , known as Copinha.
It is with great joy that Penalty announces the launch of this campaign with the Paulista Football Federation. The purpose of Legado da Copinha is to help regional institutions that promote sports in cities in the state of So Paulo, which once again welcomed Copinha with open arms, says Bernardo Caixeta, marketing and sports relations manager at Penalty.
During championship matches, cities in the interior of So Paulo host football matches in their stadiums, but after the end of the season, municipalities lose the national visibility of the sport.
