Record TV hires Paulo Itabaiana as multiplatform commercial director

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Executive was general director of Teads since July 2021 and will now be part of Alarico Naves’ team at the station

Having previously worked at Record TV as commercial director, Paulo Itabaiana returns to the station in the position of multiplatform commercial director. Itabaiana was on Teads, a global media platform, since July 2021.

At Record TV, the executive will be part of the team of Alarico Naves, the multiplatform commercial superintendent of Grupo Record, which commands the entire commercial structure of TV and digital media.

Apparently, Itabaiana will replace Wagner Martins, who acted as national director of multiplatform commercialization, who left the group in February of this year.