Communication will be based on branding strategy, data and digital presence
The Fogo de Cho chain announced FutureBrand as its new advertising agency for 2023. The partnership will consist of a branding strategy, data, digital presence and experience.
Founded in southern Brazil in 1979, the restaurant chain currently has more than 70 stores worldwide, including countries such as Brazil, the United States, Mexico and the Middle East.
“Our desire is, in addition to maintaining the perception of quality and memorable experience of Fogo de Cho, to expand the spectrum of the brand so that it connects with new audiences, who bring new ambitions and propose new ways of relating to food”, said Felipe Luiz, director of Future Brand So Paulo.
