Executive assumes the second consecutive term for two more years ahead of the entity
The APP (Association of Advertising Professionals) re-elected Silvio Soledade, CEO of PlanoGesto, as president for the next two years of his term. The Ordinary General Assembly virtually registered the inauguration of the new board on Wednesday, 29th, with the participation of associates and directors.
This re-election shows that we are on the right path with the actions that we have developed in the last two years at APP Brasil, emphasizes Silvio Soledade. Now to continue the projects and bring new actions to leverage the presence of APP Brasil and the contribution that the association brings to the market, our commitment has always been to enable more possibilities for professionals, making communication a plural and inclusive place.
To compose the board that will act until 2025, APP has five vice-presidents who will represent different departments. Antonio Toledano (Ptria Comunicao) vice president of Market Connections and Relations, Celso Vergeiro (Extreme Reach) vice president of Expansion and Regional Markets, Renata Alcalde (ESPM), vice president of Education and Professional Development, Jeferson Martins ( Publicis), vice president of Culture, Diversity and Inclusion and Carol Zaine (Vert), vice president of Communication, Innovation and Technology.
Andr Porto Alegre (Law Consulting), Antonio Lino (Viramundo Consultoria em Gesto), Luiz Arnaldo Casali (IBC Press), Antnio Calil Cury (Financial Consultant), José Maurcio Pires Alves (Atalho Solues em Comunicação ) and Luiz de Alencar Lara (Lew’Lara\TBWA and CENP).
Gislaine Bertin (Auri) takes over the financial management of this management, while Alexandre Brito (Flix Media), Alexandre Toledo (Instituto Polgono), Ana Paula Matozo (Logan), André Vincius (Porta dos Fundos), Angela Gomes (Rdio Transamérica), Eduardo Soares (Agncia Arena Marketing), Lucas Bundyra (Basemaker), Luiza Fraga (Edesp Sites), Melissa Moura (Advertising and Master in Communication) arrive in this new mandate to compose the Executive Board.
APP is a collective effort, all our actions and movements are made possible by the work of our entire board, which is completely voluntary, points out Silvio Soledade. Our goal is always to renew and bring new ideas to add to the APP update. Bringing associates, agencies, supporters and partners is fundamental for APP’s accomplishments and contributions to the market, he adds.
