Agency will be responsible for the first institutional campaign of the brand in Brazil
GALERIA.ag is the new agency of Midea, manufacturers of household appliances and air conditioning; and, with that, starts to sign the strategy, media and creation of the brand’s first integrated institutional campaign.
This conquest by Midea means a lot for the agency’s history, both from the point of view of trust and recognition of an important brand for our work, as well as the countless possibilities of connections between the brand and the public that can be activated”, said Eduardo Simon, CEO and founding partner of GALERIA.ag.
In Brazil, the two industrial plants located in Amazonas and Rio Grande do Sul, have a production capacity of over three million units of air conditioners for residential and commercial lines, and make Midea Carrier the largest manufacturing center in Latin America. Both have sustainable production methods that guarantee the company’s commitment to responsible business management.
