The operation of Ticketmaster Brasil will be led by Donovan Ferreti, who will act as General Manager of the company.
Ticketmaster announced the launch of Ticketmaster Brasil, headquartered in So Paulo. The arrival of the Brazilian side of the event ticket sales website is part of the platform’s expansion plan in Latin America.
Ticketmaster Brasil operations started at the end of 2022, supporting smaller niche events, to better understand and customize the platform for the Brazilian market.
Brazil’s national expression of music and culture has made it an international destination for live entertainment and an obvious choice for our expansion efforts in Latin America. Locally, we will bring innovation and global expertise to support the country’s rich history of hosting world-class events, said Mark Yovich, president of Ticketmaster.
In 2023, the platform took over the sale of tickets for The Town, by Rock World, which will take place in September, at the Interlagos Circuit, in So Paulo.
In Brazil, the platform’s operation will be led by Donovan Ferreti, who will act as General Manager of Ticketmaster Brasil.
We are excited to have Donovan lead operations in Brazil. Donovan’s in-depth knowledge of the local market, combined with his experience on the global stage, makes him the perfect fit for Ticketmaster Brazil, added Adam Newsam, Ticketmaster Executive Vice President, Latin America.
