Nossa Praia, commanded by Dilma Campos, will work with data collection and analysis of ESG business maturity, including suppliers and partners.
B&Partners.co introduced Nossa Praia to the market, an ESG technology and consulting platform led by Dilma Campos, who also holds the position of Head of ESG at the agency.
The platform arrives with the objective of offering a proprietary solution called ESG Score, which collects data and analyzes the ESG maturity of the entire business ecosystem, including suppliers and partners.
The data obtained with the software facilitates the performance of diagnoses and analyses, serving as a guide for the creation and execution of initiatives to improve the company’s score over time, accelerating the sustainable and inclusive growth of the business.
“The technology used to collect and analyze ESG data helps companies identify and prioritize key areas for improvement, regularly monitor and evaluate the implementation of actions for improvements in sustainable policy engagement, as well as find new opportunities for innovation, such as creation of more sustainable and efficient products, saving time and valuable resources. This methodology can also be applied in branding strategies, advertising campaigns and brand events”, explained Dilma.
In addition to the ESG Score, Nossa Praia will work with Regenerative Marketing actions, creating and carrying out experiences to educate and engage internal and external audiences and Vox ESG, curation products and management of speakers and influencers in the ESG area.
“It was a desire and a challenge to bring to B&Partners a company specialized in ESG capable of offering a complete solution of technology, data, consultancy and project implementation in this area. With an omnichannel offer of specialists in technology, sales and marketing, our House of Brands expanded the consulting pillar with the arrival of Nossa Praia. Under the leadership of Dilma Campos, a professional with ownership and recognized expertise in this territory, ESG Tech will accompany the entire ESG journey of companies from different sectors”, said Bazinho, CEO, Founder & Partner of B&Partners.co.
Nossa Praia is the result of the acquisition and transformation by B&Partners of the Outra Praia business, an ESG consultancy founded by Dilma Campos in 2013.