The “I Love Selos” action will present customers with an exclusive line of refractories and a course at the gastronomy institute
With the slogan A French touch to your table, the St. Marche, a neighborhood supermarket chain, launches the I Love Stamps campaign in partnership with the culinary school in Paris, Le Cordon Bleu.
Customers who collect stamps will be able to buy refractories with discounts of up to 95.5%. The exclusive line has six pieces of refractory ceramics resistant to mechanical shocks and high temperatures, with oval, rectangular and square options, each model brings a special recipe signed by Le Cordon Bleu on its packaging.
At St Marche, we sell everything our customers need to venture out as Chefs in their homes and, with this partnership, we want good recipes to always be present in their daily lives. In addition to the exclusive line of refractories, we will have a contest on our Instagram and customers will be able to win a Le Cordon Bleu course, a gift for anyone who wants to learn more about the fantastic world of gastronomy, says Roberta Becker, Executive Manager of Marketing and Digital.
To participate in the promotion, simply register on Voc Marche, the St. Marche available for mobile. For every R$30 spent on St. Marche, the customer receives a discount stamp. To guarantee the rewards, it is necessary to gather 45 or 70 stamps. The action includes two redemption levels (More Stamps and More Discount or Less Stamps and Less Discount), in addition to accelerating items, which give more stamps.