The agency starts to sign only as Brasilera, housing hubs of action specialized in the digital and entertainment areas.
In the market for six years, celebrity content agency Brasilera Digital presented its new positioning and office at the beginning of May. The agency starts to sign only as Brasilera, housing hubs of action specialized in the digital and entertainment areas.
At the new headquarters, located in the south of So Paulo, the company will now offer studios for creators to produce content and expand the possibility of creating new special projects and production.
Our biggest differential is this complete look at each of the creators, which allows us to develop actions and strategies related to brands or not in a very natural way for the public that follows them. With our current casting, for example, we have already developed films, webseries, digital programs and major events. We are very excited about this new moment that begins at Brasilera, explains Jr César, CEO of the company.
The agency’s expansion plan includes reaching the end of the year with around 100 employees, starting an international casting call based in Portugal, the second largest audience of the profiles currently managed by Brasilera, and starting a new business front related to influence marketing.
Currently, Brasilera has in its casting names such as Viih Tube, Gabi Martins, Rodrigo Mussi, Camila Loures and Julia Puzzuolli and has created projects in partnership with brands such as Amazon, Bradesco, Chilli Beans, Aposta Ganha and Brahma.