With more than 20 years of experience, João Branco has been president of the Brazilian Association of Advertisers, and in recent years, he has led efforts to Marketing do McDonald’s
A V4 Companygreater advisory marketing country, announced the arrival of João Branco, former CMO and VP of Marketing of McDonald’s, to compose the company’s board. With more than 20 years of experience in large companies, the executive has already been president of the Brazilian Association of Advertisers, and in recent years, he has led efforts to Marketing from McDonald’s. Now, he is a teacher and adviser to entrepreneurs.
In the view of the new director, the long history of leadership he has will help in decision-making.
“The council of V4 Company it is made up of highly prepared people with complementary profiles. My role is to contribute, with the vision of a professional who has worked for large advertisers for a long time, helped build strong brands and lead large investments. I also bring excellent connections from the communication market”, explains João Branco.
The approach of the executive like Dener Lippert and Guilherme Lippert, CEO and CRO of V4 Company, respectively, it was two years ago. Since then, the three have been participating in some joint projects and this approximation, according to the new director of the V4 Companyleft him impressed with the company.
“V4 is an excellent help for those who want to sell more through the internet. They offer a very affordable and specialized service in this topic. I would say that it is a response to a clear need in the market, which is why they grow so much”, says the new board member of the company.
Company
Founded in 2012, V4 Company is the largest marketing country, forming a network of franchises that implement and optimize the entire sales journey, in addition to enhancing the commercial impact of a business. There are more than 210 offices spread across the country that serve around 5,000 customers. V4 also has customers in France, Italy, Germany, Spain, USA, Singapore, Japan and China.
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