‘Eco Troca’ first action by the agency for the brand’s sustainability platform, ‘Going green’
Mutato assumes the social strategy of Samsung’s ‘Going green’ sustainability platform, which already relies on the agency to work on content in the mobile experience and consumer electronics divisions. The partnership exists since 2016.
‘Eco exchange’, which encourages the conscious disposal of electronics, the first action signed by Mutato for the area launched in 2021. Samsung is one of the most innovative brands in the world and it fills us with pride to know that we can contribute to this story, now in more fronts, and even more linked to the ESG concept, comments Decio Freitas, Business VP at Mutato.
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