The “Do Bar Pra Lata” campaign, created by Casa, aims to establish a connection between the brand and consumers
Beefeater announced its new campaign to promote its “ready to drink” products, entitled “Do Bar Pra Lata.
The piece, created by Casa, seeks to establish a connection between the brand and consumers.
“We bet on this new campaign concept, as our intention is to establish a brand connection with a variety of consumption occasions, offering a drink that goes from the bar directly to the can, and from the can to the pool, festivals and wherever you are. Beefeater Gin & Tonic is a sophisticated drink, served in the perfect measure and ready to be enjoyed. , marketing director at Pernod Ricard Brasil.
