Ao Announces Season 2 of ‘Sex and the City’ and Celebrates 25th Anniversary of ‘Sex and the City’ with Exclusive Performance
HBO Max partners with So Paulo Fashion Week (SPFW), the biggest fashion event in Brazil, to celebrate the 25th anniversary of one of the series beloved by the Brazilian public, the HBO Original “Sex and The City”, in addition to announce the new season of “And Just Like That…”, a MAX Original production that is equally anticipated and popular with viewers in the country, which premieres on June 22 on the platform.
During SPFW N55, which takes place between May 25th and 28th, HBO Max recreates one of the most famous scenarios of the series, transporting fans to New York, directly on the stairs of Carrie Bradshaw’s apartment, played by Sarah Jessica Parker.
In addition, HBO Max brings Fashion Evolution Carrie: an exclusive fashion presentation with six interpretations inspired by the character’s iconic dresses, selected from a curatorship by Vogue Brasil, which also reflects how fashion choices have evolved over the last 25 years. .
There is no better opportunity to bring the public closer to this iconic title than São Paulo Fashion Week, the fifth largest fashion week in the world. With these actions, we are contributing to a local event, internationally recognized in the fashion scene, to promote a true experience that transcends the journey of productions within the platform and proposes that the public is part of the narrative, comments Louise Faleiros, director of Marketing at Warner Bros. Discovery.