The agency will be responsible for the Mercado Pago promotional calendar in product and promotion and sponsorship campaigns.
Bullet again won the competition and renewed its partnership with Mercado Livre for another two years.
Since 2021, creating and producing communication, content, digital and engagement campaigns to activate the company’s seasonal dates, the agency will now be responsible for the Mercado Pago promotional calendar in product and promotion campaigns, as well as sponsorship, for the segment of individuals (end customers).
When we took over Mercado Livre’s promotional calendar projects, we focused on attracting and engaging users on the brand’s promotional dates. Among so many actions on the street, we took Marcos Mion to be the ambassador of Mercado Livre, starring in numerous campaigns, which contributed to reaching the KPIs. Bullet is The StorySelling Agency, we tell stories to sell, explained Fernando Figueiredo, CEO of Bullet.
