Specialist in digital strategy, Lott hits the market

SEO, social media planning and social listening are among the scopes of the agency founded by the former head of digital at Bandnews FM

Founded by journalist Marcela Coimbra, Lott hits the market with a focus on strategy and digital content. The agency’s scope of work includes social media planning, SEO, social listening and paid traffic services.

In addition, Lott will work with the implementation and training of teams of digital interlocutors.

Marcela was head of digital journalism at Band, as well as head of digital at Bandnews FM radio.