Interaction on Twitter took place during a sponsored action at Big Brother Brasil
Already experienced in Big Brother Brazil, Avon started the #BBB22 giving something to talk about. On Thursday (20), each participant received an Avon suitcase and set up their own, in a personalized way, with makeup, perfumes, body creams and skincare products.
? tim-tim, guys! Welcome to my little world! I want to see everyone with a lot of make up and taking good care of their skin, huh? #VemDeAvon #VemDeMaletaAVON #BBB22 #AvonÁOn pic.twitter.com/A46C2mrlU3
— #OlhaDeNovo to Avon! ? (@AvonBR) January 20, 2022
During the action, the brand showed several participants using its products, but one of them resulted in an unusual interaction on Twitter: Tiago Abravanel, grandson of Silvio Santos, who owns Jequiti.
By highlighting the participant, Avon was answered by the company that is part of the Abravanel family.
You can test THE WILL, but when it’s in the blood, it’s in the heart… ??♀️❤️?
— jequiti (@jequiti) January 20, 2022
