From September 2023, the model will be the protagonist of the brand’s makeup campaigns
L’Oreal Paris has announced model and entrepreneur Kendall Jenner as its new global ambassador.
Part of the “Kardashian-Jenner clan”, consisting of the sisters Kim Kardashian, Khloe Kardashian, Kourtney Kardashian and Kylie Jenner, Kendall has 300 million followers on social networks and has her own global media platform.
From September 2023, the model will be the protagonist of the brand’s makeup campaigns.
“At any other time, Kendall Jenner could have been as successful as she is now, but her worth, her choices and her image could have been defined or even controlled by others, but no one defines Kendall Jenner but Kendall Jenner. She is. the embodiment of all that Gen Z stands for, owning their image, growing proud in their self-confidence and inspiring others to do the same,” said Delphine Viguier-Hovasse, Global President of L’Oral Paris.