The communication stars the author and speaker Marcos Piangers and was designed to publicize the brand’s collection for Father’s Day.
Reserva announced the launch of its campaign focused on Father’s Day, starring author and speaker Marcos Piangers, which aims to create conversations about the various ways of exercising fatherhood.
The communication presents the brand’s collection for the date, focused on the line of shirts and polo shirts, in addition to a drop of T-shirts that carry the author’s phrases, which have 45 pieces and variations, stamping phrases such as “A present father changes everything” and “Affection is what makes us human”.
“Our Father’s Day campaign this year talks about the importance of truly enjoying our moments between fathers, sons and daughters. That’s why we’re going to talk about time. In a message full of affection, care and awareness, we invite you to reflect on the time that remains, the history to be written, the memories that have not yet been created”, says Rony Meisler, CEO of AR&Co and co-founder of Reserva.
