A survey carried out by Spotify showed that there are already approximately 400 thousand playlists related to the World Cup (playlists with the words ‘World Cup or World Cup’ in the title), 17,500 of which were created this year by Brazilian users. This places Brazil among the 10 countries that create the most playlists with this year’s theme. At the ranking in this regard, our country is second only to the United States and the United Kingdom.
Record holder on the platform, Shakira, owner of hit Waka Waka, presented in 2010 for the South African edition of the championship, is the female artist most listened to and added to these playlists no Spotify no world.
Nas playlists created by users in Brazil, the first positions in the ranking most listened to are Anavitória, Daniela Mercury, Ana Castela, Anitta and Mari Fernandez. Already, the most added Brazilian artists are Ivete Sangalo, Anavitória, Daniela Mercury, Gal Costa and Claudia Leitte.
According to a Sponsorlink survey, carried out by Ibope Repucom, specializing in the profile and behavior of sports fans, the volume of Brazilians who declare themselves fans of the Women’s World Cup in 2023 is 56.4 million connected individuals, that is, 48% of the Brazilian universe of Internet users. The universe of Brazilian Internet users aged 18 or over currently reaches 118.4 million people.
Check out some playlists related to the World Cup on Spotify below:
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