With more than 20 years of experience, Dani Ribeiro will assume the post from the second week of August
WMcCann has announced the hiring of Dani Ribeiro as the agency’s Chief Creative Officer (CCO). The executive will assume the post from the second week of August.
The professional started her career as a copywriter in BH, but soon moved to So Paulo, where she worked at TBWA, VMLY&R, Fischer and Santa Clara. She was also responsible for Fischer’s startup in Portugal, and later Publicis Rio’s creative director, Artplan, and returned to Publicis as ECD (Executive Creative Director).
I am very excited about this opportunity to lead the creation of WMcCann. I strongly believe in the power of ideas and emotion to connect people to brands and positively impact contexts, generating significant creative and business results, said Dani Ribeiro.
With more than 30 recognitions among metals, shortlists and mentions in international and local awards such as Cannes Lions, The One Show, LIA Festival, Clio Awards, El Ojo de Iberoamerica and Professionals of the Year, Dani has also been a judge in the biggest industry awards in the world such as Cannes Lions, D&AD, The One Show and New York Festival. In September, he will be president of the jury for the 48th Year of the Clube de Criação.
It will be an honor to have Dani with us to build a new chapter by combining her successful career with creative ideas that bring tangible results to our clients, emphasized Andr França, President of WMcCann.