Ao is part of the Leave Your Mark campaign, which praises and celebrates the LOL community
The universe of games and music has such a deep connection that it is almost impossible to think of one without the other. In this context, Riot Games today launches a new music video in which it celebrates the League of Legends (LOL) community – one of the most popular electronic games in the world – with an unpublished song by the singer Criolo: Pride Loco.
In partnership with the production company mdois, the videoclip with several easter eggs and graphic effects is on air on League of Legends Brazil channels, inviting LOL fans to see, in the real world, all the adrenaline they experience every day when playing.
The action is part of the Riot Games Leave Your Mark campaign, whose main objective is to honor LOL players throughout 2023, making them feel recognized and embraced by Riot, in addition to being proud to be part of the community.
Riot Games continues until the end of 2023 with the Leave your mark campaign, putting the LOL community in the spotlight, honoring the players, as a way to repay all the dedication of the fans in all these years of League.
