Full of news about various features, configurations and technologies, this Tuesday’s Apple Event (12) brought much-awaited information by fans about the new Apple Watch e iPhone 15. The event, broadcast on the company’s official communication channels, showed why the weed is so recognized around the world.
Adnews accompanied the broadcast and separated the main highlights of the event, so you can stay on top of what Apeople will bring to the market soon (and prepare your credit card, because the initial values will be very salty).
T na hora do Apple Watch!
Let’s start with the Apple Watch Series 9. The apple’s smart watch will arrive not only with aesthetic novelties, but also with an internal redesign thanks to the S9 SIP. The new chip is equipped with 5.6 billion transistors, 60% more than the previous version, in addition to a 30% faster GPU (graphics processing unit).
The advantage of the Apple Watch is the fact that it is always on the user’s wrist. With this in mind, the company solved one of the biggest problems involving Siri, its virtual assistant. Now, the voice system will bring the most common information even offlineand Siri will be even more connected with the user’s health, providing information about heartbeats and sleep routine.
In addition to these new watch capabilities, it will also recognize double-tapping your fingers on the screen to answer and end calls, start timers, take long-distance photos and even give the clock. play in your favorite series!
In the aesthetic part, the new watch features personalized bracelets, such as the new Nike Sport Band, in partnership with Nikemade from recycled materials and offering greater breathability for the wrist.
Apple Watch Series 9 has been redesigned and features a faster processor. (Photo: Disclosure/Apple)
The Apple Watch Ultra 2, the brand’s most advanced watch, has a display bigger and a battery that lasts longer. The location system has also been updated with a compass that indicates multiple information, such as elevation, inclination, latitude and longitude, helping the user not to get lost on even the most complex trails.
Other new features, such as a siren that can be heard from 180 meters and resistance to extreme heat and cold, make the Ultra 2 even more complete and futuristic.
Apple Watch Ultra 2 arrives with display bigger and battery that lasts longer. (Photo: Disclosure/Apple)
iPhone 15 announced
Enough talking about watches. We need to talk about the big apple flagship: the iPhone. The new iPhone 15 device was presented in four models (15, 15 Plus, 15 Pro and 15 Pro Max) and has already arrived, arousing fans’ curiosity about the news and also speculation that was going on around this launch.
Dynamic Island is already loved by many, because it is even more fluid and adaptable to the user. Changing music, seeing the direction on the map, checking the boarding gate and how long your flight will last, all while following the result of your favorite team’s game, a reality in the new smartphone from Apple. You can celebrate!
iPhone 15 presents new features for photography and game lovers. (Photo: Disclosure/Apple)
For photography lovers, the new iPhone 15 wide-angle camera has 48 MP and a new zoom with three levels, allowing you to take quality photos from afar, as if you were close by. TrueDepth was also presented, which provides greater focus for selfies, and intelligent HDR, which optimizes the image at all points.
And the charging? Well, it looks like the European Union really convinced the apple to bend. The controversy over the device’s charging port shook the company, which was forced to adopt USB type C to sell the iPhone 15 in European countries, and of course, extended the news to the rest of the planet. According to Apple itself, the cable mess is over, and we humbly thank you.
News also for lovers of gamesthe iPhone 15 Pro Max arrives with a hardware accelerated ray tracing, GPU processing technology to render light and reflections, making these elements even more realistic. To show this new function in practice, the company tested games like Resident Evil 4 and Assassin’s Creed Mirage, which worked perfectly.
The new iPhones, which will be available in black, blue, green, yellow and pink, showed several technological advances to do justice to consumers, especially because, as Apple CEO Tim Cook said, Theyre with us all the time (in free translation, they are with us all the time). In this incessant search for innovation, ma reinforces the three pillars of the company, design, usability and marketing, and also the users’ passion for each new utility.
The sad thing is that feelings don’t always accompany the bank account (nervous laughs). The 128 GB iPhone 15, the most basic device in the line, will hit the Brazilian market for R$ 7,299, while the 512 GB 15 Pro, top of the series, it will cost R$ 11,599. Even though it’s cheap, the value of the basic device is lower than the initial price of the basic iPhone 14, launched last year.
Even though the price list has already been published on the Apple website, the iPhone 15 still does not have a date to reach the Brazilian market.
* Supervised by Jssica Bitencourt
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