The campaign, developed by Africa Creative, aims to reinforce the brand’s relevance in the preparation of dishes and meals
Qualy announced the launch of its new campaign “With Qualy, another Quality”.
The piece, developed by Africa Creative, aims to highlight the brand’s relevance in the preparation of dishes and meals. The first film, starring singer and composer Leo Santana, will be shown this Monday (18), during the Jornal Nacional break, on TV Globo.
“Qualy has been present in the routine of Brazilians for over 30 years, with recipes that range from breakfast to dinner. The versatility and quality of Qualy margarine make the brand a market leader”, comments Marina Secaf, executive manager of Qualy Marketing.
“By bringing great personalities to this simple moment in everyday life, which is preparing meals, we highlight how relevant our product is to Brazilians’ tables”, adds the executive.