With the agreement, the platform will have a video channel on the broadcaster’s schedule and both will have prominent space on their homepages.
CNN Brasil announced a multiplatform editorial partnership with NeoFeed. With the agreement, the platform will have a video channel on the broadcaster’s schedule and a program with names from the business world presented by journalist Carlos Sambrana.
Both communication vehicles will benefit greatly from this union of forces. NeoFeed is accompanied by businesspeople and executives who make up the Brazilian GDP. With the partnership, our economic and business journalism, analytical and in-depth news content will also reach its viewers and users CNN Brasil, explained Carlos Sambrana, co-founder of NeoFeed.
In addition, NeoFeed will also have a prominent space on the homepage, highlighting the main news from CNN Brasil, which will also have a prominent area on its home page with NeoFeed content.
The partnership also includes synergy with NeoFeed’s YouTube channel, which has just been reformulated and has a more extensive range of programs.
This combination of skills takes place at a great moment for CNN Brasil, when we are focused on highlighting the pillars of balance, relevance and agility in our journalism. The expertise of the NeoFeed team adds a lot of value to our efforts, further elevating the quality of our products and guaranteeing our audience the best information, said Virgilio Abranches, VP of Content, Operations and Journalism at CNN Brasil.
