Among the resources and strategies planned for the project are the use of artificial intelligence and direct marketing
Somos Young announced that it was hired by Z Delivery. The agreement’s main objective is to reinforce the benefits of Ambev’s beverage delivery application, together with team members supported by the company, such as Cruzeiro, Vasco and Bahia.
The idea of the partnership, which will begin with Cruzeiro, is to create a closer relationship between the company and partners, in addition to showing the main benefits of Z Delivery and making fans use the benefits made available by the app more frequently.
“We are very excited to work alongside Z Delivery. We will bring the brand closer to fans of Brazilian football clubs. In general, there is a huge potential to be explored and improved in this relationship between teams, fans and sponsors”, said Henrique Borges, CEO of Somos Young.
Among the resources and strategies planned for the project are the use of artificial intelligence and direct marketing.