The action will take place next Saturday (30) from 8pm to 11pm on Avenida Paulista
Next Saturday (30), Budweiser, the official beer of the After Hours til Dawn tour in Brazil, will raise the Super Moon inspired by The Weeknd to the sky of São Paulo and draw tickets – which sold out months ago – for the shows in the capital of São Paulo in October 10th and 11th.
The action will take place from 8pm to 11pm on Avenida Paulista, corner (n2518) and Consolão. To participate, simply take a photo of the Moon in Paulista, on September 30th, tag @budweiser_br and enter #BudComTheWeeknd on Twitter and/or Instagram. Bud’s fans who record this moment and mark the action tag will compete for tickets to the So Paulo shows.
“The fan’s relationship with their idol is super strong and full. For a brand to participate in this story without forcing it, it needs to have a clear and relevant role. Therefore, we sought to understand the fans’ main “pains” so that we could act “All tickets for The Weeknd’s show were sold out in just a few days last year. So, with the Super Moon event, we hope to give hundreds of fans the chance to fulfill their dream of seeing their favorite artist up close,” explains Carolina Caracas Gargione, head of marketing at Budweiser.
For those who thought there was no way to get a place in the artist’s shows, this could be the chance to become a lucky guy.
