Children’s month is full of news for little ones (and for not-so-little ones too). And Adnews brings one more: the series Morgana and Celeste has just premiered on TV Culture! Anyone who was a child in the 90s will be able to miss the nicest witch on television and her pet snake, characters that were part of the main cast of the children’s program Castelo R-tim-bum, a huge success for the station in the decade.
Ospin-off do Castelo will take the public on a journey alongside the Witch Morgana, played by actress Rosi Campos, remembering the defining moments in the history of humanity in the company of the snake Celeste. With episodes of up to three minutes, the series promises to explore many historical themes, including the construction of the Egyptian pyramids, the Trojan Horse, the first cinema session, the invention of the telephone, the creation of the airplane by Santos Dumont and much more. Fans can expect 60 episodes filled with nostalgia and learning!
The series airs from Monday to Saturday, on the Quintal da Cultura band, at 11:40 am and 4:25 pm. But, it is also possible to watch on broadcaster’s YouTube channelwhich already has a playlist to gather all the episodes (the first two are now available) and on Cultura Play.
Calm down, we won’t leave you feeling uneasy. Check out the first episode with us, in full.
The series was produced after the R-Tim-Bum Castle: The Reunion, which took place at the beginning of this year, in celebration of the 30th anniversary of the children’s program’s debut. The special brought together the cast and crew, including the series’ creator and director, Cao Hamburger, and several iconic characters such as Biba, Nino, Zequinha, Celeste, Godofredo and Caipora, who touched the hearts of viewers. If you missed it, you can watch it on Oreo channel on YouTubeofficial sponsor of the TV Cultura special.
Such is the power of advertising that R-Tim-Bum Castle: The Reunion It was even motivated by a 100% nostalgic campaign promoted by the biscuit brand, in partnership with the children’s program. Did you know? Check out this and two other interesting facts about the close relationship between the Castle and the advertising market below:
#1 Oreo returns to the Castle
At the end of last year, Oreo presented a campaign that revived the dreams of all children of the 90s. The brand was TV Cultura and rebuilt (yes) the entire scenario of Castelo R-tim-bum, even counting on the help of professionals who They were part of the program team 30 years ago. The film also brought remarkable characters and a narrative that builds a link between past and present through the family of actress Cinthya Rachel, interpreter of the smart Biba.
It was such a success that the public begged for the cast to reunite, which was aired with the brand’s sponsorship, drawing sighs from fans! How can we not give a standing ovation to this brilliant idea from Mondelzyes Leo Burnett it’s yes Media.Monks? Check out the full campaign below.
#2 Tibio and Pernio at the Rio 2026 Olympic Games
The partnership with Oreo marked the first time that Castelo R-tim-bum was licensed by a brand, but two of its characters had already been loaned for advertising once. We are talking about twin scientists Tbio and Pernio, who starred in a series for GE do Brasil about the 2016 Olympic and Paralympic Games, held in Rio de Janeiro (RJ). The duo’s mission was to explain, in a simple and playful way, how the company’s technologies helped in the competition, and some episodes even featured the special participation of Brazilian athletes!
The series was broadcast on Facebook, but all episodes are available on company channel on YouTube. But, of course, we brought one of them for you to click and enjoy right now.
#3 From successful advertising bird
Do you remember her? This is the actress Dilma Campos, interpreter of one of the Patativas, the friendly little birds that sang and danced alongside João de Barro in the R-tim-bum Castleon the board that presented instruments and rhythms through the jingle Little bird, what does that sound like?. What few people know is that Dilma became one of the most respected executives in the advertising world.
The former birder created and runs Outra Praia, an agency specializing in actions to promote sustainability, diversity and other good practices in the corporate world. This year and in past years, she was even invited to join the jury at Cannes Lions, the Cannes International Festival of Creativityheld in the south of France!
Former actress became respected executive in the advertising market. (Photos: Disclosure/Mariana Neaime)
* With information from Omelette | Cover photo: Divulgao/TV Cultura
Follow Adnews on Instagram,LinkedIneThreads. #WhereTransformationHappens
