There were also signings in vehicles and producers
Another week comes to an end with little movement in the market. When it comes to agencies, Mutato, Made and Africa Creative were hired, which announced the return of Hugo Aranha after almost two years.
Forming a duo with Bruno Valenahe will lead the design area of Africa Creative, which underwent restructuring in order to expand customer strategies. Aranha will be based in New York, in the United States, where he has lived for six years.
Already Mutatedwhoever arrived was André Simes, who will sit in the media head chair. In the new position, the professional will report to Dcio FreitasCOO from agncia, ea Carolina Buzettoco-founder and CEO of WMS (WPP Media Services).
Simes worked with clients such as L’Oral, Coca-Cola, Natura, Mattel and Mondelez and had stints at large agencies, including WMcCann, Ogilvy and IPG Mediabrands. In recent years, he has dedicated himself to deepening content in Influencer Marketing, working at BR Media Group and Mudah.
J na Made, Demian Campos was hired as creative director of the agency. The executive will be responsible for working with clients in the Rio de Janeiro and São Paulo offices, in addition to international projects.
Partnerships and relationships
A ShowHeroes announced, this week, a new leader in Brazil for the area of partnerships and relationships with publishers. Gabriel Hernandes arrives to take over as director of business development supply & partnershipresponding directly to country manager Lilian Prado.
The department that is now led by Hernandes is responsible for offering the company’s content solutions, such as the player for live broadcasts, materials created by ShowHeroes Studios and other tools that publishers need or can use to monetize their content, such as Monetize .
New CEO
The channel specialized in financial markets BM&C News welcomed its new CEO: Arnaldo Rosa. The professional has more than 35 years of experience in the communications industry, and has worked at Caras, Fox Channels, Exame, XYZ, among others. According to the company, the executive arrives to contribute to the expansion of new business fronts.
Business director
The audio producer Bloco Studio announced the hiring of Nic Bonnet for the position of business director. The professional, who was at Modernista, has worked at production companies such as Satellite, Cabaret and Loud, in addition to Rick Bonadio’s Midas studio.
GAN has new president
Juliana Vilhena Nascimentomanaging director da FCB/Six, assumir a presidncia do Service and Business Group (GAN), for the 2024/25 binino. The vice-presidency will be occupied by Fbio MeneghatiCEO from Greenz.
The announcement was made by current president Paulo Celso (PC) Freitas, general director of service for Africa, during a panel that brought together all presidents in the entity’s history, and was the grand finale of the GAN Summit 2023, an event that celebrated 10 years of GAN entity.
