Last Saturday (4), Rio de Janeiro and the whole of Brazil were abuzz with the long-awaited final of the Copa Libertadores da América 2023. Fluminense e Boca Juniors They competed for the cup with a packed Maracan. The Rio team dominated most of the game. With a goal in the first half, scored by Cano and another tie-breaking and winning goal, in extra time, scored by John Kennedy, the Tricolor finished champions, winning 2-1.
In an atmosphere of celebration and homage, Christ the Redeemer, one of the most famous tourist attractions in Rio de Janeiro, donned the “fluzo” mantle.
AAAI RUN AND LOOK AT YOUR ASS
YES, THE TRICOLOR REDEEMER CHRIST! pic.twitter.com/2E6o0f9SCT
Fluminense FC (@FluminenseFC) November 4, 2023
Despite the prices, which varied between R$130.00 and R$1,300.00, there was a lot of demand for tickets and the stadium was full, with a total audience of 69,232 people. The final recorded the highest income in the history of Brazilian football clubs, with revenue of R$31,702,250.00.
The highest income in Brazilian football overall is the 2019 Copa América final between Brazil and Peru, with R$38,769,850, and the record between clubs was the first game of the 2023 Copa do Brasil final, between Flamengo e I know Paulowith R$26.3 million.
In the audience it was no different, according to data from Ibope, this year’s Libertadores final between Fluminense and Boca Juniors reached an average of 29 points and participation of 54%, representing an increase of 45% compared to the end of 2022. Emphasizing that the final was broadcast again on Globo after three years with transmission of the SBT.
In Rio de Janeiro, the match reached an average of 41 points and participation of 65%, 47% more compared to the audience in the previous year’s final, when Flamengo was champion against Athletico. In So Paulo, the audience was 23 points and 47% participation, a 44% higher rate compared to the last final.
The audience for the 2023 final is the largest since the 2019 Libertadores final between Flamengo and River Plate. According to Kantar Ibope, each audience point in Greater São Paulo is equivalent to a total of 76,953 households or 206,674 individuals. In Rio de Janeiro, one point represents 49,547 residences or 125,405 individuals.
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* Cover photo: Sergio Moraes/Reuters
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