O Fluminense, unprecedented champion of Libertadores 2023 and leader on all social networks in terms of engagement, is at one of the most important moments in history. In the final against Boca Juniorsthe team won 2-1, with a goal from Cano in the first half and another from John Kennedy in extra time.
According to an analysis carried out by Samba Digital, the Rio club is at the top of social networks, as Facebook, Twitter, Instagram e TikTok. In fact, the team gained 242 thousand new followers on Instagram in the last seven days. On the same network, of the TOP 10 posts with the most interactions, “fluzo” stood out in nine.
In first place, with 1.5 million, the post with multi-champion Marcelo excited about the title for the club that revealed it.
On TikTok, tricolor was responsible for the video with the most views. With the Libertadores soundtrack, the champion plaque being immortalized on the cup became the most watched video of the week, with 6 million views. views. Let’s combine, how satisfying, n?
@fluminensefc Recorded forever! TRICOLOR AMERICA!
original sound – Fluminense FC
The content of the turning goal, by John Kennedy, was next, with 3.6 million.
@fluminensefc HE BECAME A BOY KING #Fluminense #JohnKennedy #TikTokEsportes @John Souza
as original – flupict
On the same platform, in terms of engagement, there was also Fluminense. Complete with funk, golden cord and dancing, the kids from Xerm had the highest engagement of the week: 30%. The post also had the highest number of interactions on appapproximately 523 thousand.
@fluminensefc These mlks are champions of America! #JohnKennedy #Fluminense #Libertadores #GloriaEterna
original sound – Fluminense FC
Finally, in X (or Twitter), released shortly after the end of the game, the champion design reached 77 thousand interactions and became the biggest publication of the week. The same post achieved 4.9% engagement and also became the highlight of the period.
TRICOLOR AMERICA! FLUMINENSE FOOTBALL CLUB CONMEBOL LIBERTADORES CHAMPION 2023! pic.twitter.com/0h1p61JlY0
Fluminense FC (@FluminenseFC) November 4, 2023
With information from MKT Esportivo.
Follow Adnews on Instagram,LinkedIneThreads. #WhereTransformationHappens
