Entitled “Christmas Hits”, the brand aimed to reveal its items for the festive date
Loungerie announced the launch of its Christmas campaign, entitled “Christmas Hits”.
The communication, which features businesswoman Ju Ferraz as one of the protagonists, presents several of the brand’s lines with pieces that were designed to reflect sophistication and femininity. Furthermore, the company also presented its gift options for the date.
“Buying Christmas gifts is not always an easy task. That’s why we thought about bringing not only new items, but also giftable kits, which could be the perfect choice for any woman. For the 2023 holiday season, we have countless options for all styles and tastes”, said Adriana Tapajs, head of products at the brand.
This year, Loungerie’s focus is on gift tins that come in different sizes, with options for lace panties and shortdolls, the kits resemble Christmas wrapping, with personalized packaging in shades of pink, red and green. Finally, the brand also presented a gift card for those who are in doubt when it comes to giving a gift.
“We are thrilled to have Ju Ferraz this holiday season. Her authenticity and personal style perfectly reflect Loungeire’s values. We want every woman to feel empowered, confident and beautiful this Christmas, and we believe this collection is the way to achieve that” , added Patrcia Elias, head of marketing for the brand.
