Globant redefines digital innovation with acquisition of agency GUT

GUT, awarded 35 Lees at Cannes Lions, joins forces with Globant to achieve global growth and drive creative influence.

They are gloating(NYSE: GLOB), one company digital native focusedin reinventingbusiness by quite of solutions innovative of technology, announces today a acquisition majoritria andGUTa agncia of advertising more creative do world secondCannes Lions 2023. A acquisition shape one partnership what visa boost a offer creative and They are gloating, elevating-aa a new one landing, supporting o accelerated process of expansion da GUT para new markets and indstrias.

“A technology it’s at creativity Never have been toclosely linkedas this today.Always we say that to They are gloating o place where a innovateo design e a engineering are found inscalee we are very excited em to bring a agncia of advertising more creative do world for that mixture. With this acquisition, we will be capable of to offer one combineunique oftechnology of ponta e ideas audacious s brands from o start do process creative, he said Martin Migoya, co-founder and CEO since They are gloating.
“Today come o next chapter and history there GOOD, driven by one partner innovative as a They are gloatingwhat nos to help a reach quickly a scale with which I always we dream“, Anselmo Ramos, co-founder e presidentcreative there GOOD. “Our sent when we founded GUT was to be the network of agncias more different, creative e INFLUENCE of all thetimes, and the They are gloating or speed up a conquest of that aim.”

Founded h cinco years, it has employees em seven deskslocated em Miami, Buenos Aires, So Paulo, Toronto, City do Mexico, Los Angeles and Amsterdam. She tooattracted moreof 60 customers globally, including AB InBev, Free market,GoogleKraft Heinz, Coca Cola e Tim Hortons.

Em 2023, aps to be awarded com 35 Lees at the Cannes Festival, at GUT he was appointed Network Independent of the year. J o office from Buenos Aires, he was acclaimed as title of Agency of the Year and Agency Independent of the year. It is e othersachievements took a Adweek a name a GOOD as Agncia Revelao de 2023, e a GUT Buenos Aires, International Agency of The Year.

A GOOD Continue operating as totally independent, like this as he does todaye your you lead locations I will follow focusedalready construction and cultureno growth e already delivery creativeaudaciouswhat turned a brand registered and agncia to the longo of the last 5 years. Good They are gloating I will work together for identify opportunities for os customers of both companiese your skills unique iro to offer solutions yet moreinnovative.

“As agncia e clientGood They are gloating carried outwonderful campaignse successful. Now the They are gloating or to help a GUT a accomplish os dreams what we had from a foundation and agncia, em 2018.Em last analyze, we areexcited em to do part of the team that or boost a GOOD, ours collaborators e customers, at a next phase of growth e success to the around do world, said Gaston Bigio, co-founder e president creative there GOOD.
“A GOOD ea They are gloating share one culture sheatha passioninfinity by support your customers and a strong commitment toa couragea creativity e a innovate“, these Martin Commandsco-founder e director corporate of development and They are gloating. “Nos last yearsa They are gloatingreform your side creative inherent technology com a acquisitionof companies as a They live already Spaina Vertic, alreadyDenmark, to Ad_Bid, already Colombia, and at KTBO, no Mxico. It’s at melted of these teams multidisciplinary com estdios the marketing digital e sales digital and They are gloatingprovide aNetwork Estdios complete, promoting oneapproach toagncia enhanced with AI, professionals several e talented. A GOOD Perform one paper fundamental to theto do part of this Network”, added.

Ambas as organizaes this between aces dez best of the world inyour respective indstrias: a They are gloating a 8 brand of technology do worldof agreement as last relatrium from Brand Finance. And GUT, the network of advertising independentmore creativedo world, second o Relatrium of Cannes 2023,forming like this one powerful company global creative technologyready for one growth exponential. A They are gloatingtoo he was inclusion by Fortune em your last list of “100 Companies of Growth More Fast“, classifyeachin firstplace in between os pares already category of Services of Technology and Information e recognized by your revenue, profit e return of aes nos last trs years.