The space will be located on Rua Oscar Freire, in So Paulo, and will feature immersive activities for the public
La Roche-Posay will open its first Summer House in Brazil next Wednesday (6/12).
The space aims to unite innovation, science, technology and summer with activities to promote the importance of sun protection and count on the partnership of the Brazilian Society of Dermatology (SBD) in favor of December Orange, a month that marks awareness against skin cancer. skin.
Among the activities offered there will be immersive spaces talking about sun protection, a laboratory with scientists, space for the new launch of the Anthelios UV Mune 400 brand, Instagrammable spaces, a shop with experimentation and giveaways.
Casa Vero La Roche-Posay will be located at Rua Oscar Freire, 916 and will be open between the 8th and 10th of December, from Friday to Sunday, from 10am to 8pm, subject to capacity.