Produced in collaboration with Translation, the piece is being broadcast on all league platforms
The NBA debuted its Christmas campaign, titled “The Gift of Game”, which aims to celebrate tradition and show the magic of basketball games that take place during the holiday season.
The play, produced in collaboration with Translation, features a cast of toys that include dolls of league athletes such as Giannis Antetokounmpo, Jimmy Butler, Jalen Brunson, Steph Curry, Anthony Davis, Luka Doni, Kevin Durant, Joel Embiid, LeBron James , Nikola Joki and Jayson Tatumm.
In the film, a family watches with joy as Curry challenges Joki to a game of Ho-Ho-Horse, which Joki takes a little too literally. Meanwhile, Luka and KD compare their sneakers and Wanda and the Jordan Brand Luka 2 ‘Field Trip’ discover that they have been bested by Grandpa.
The communication is being broadcast on all @NBA platforms and on the NBA app.
