Group signed affiliation with iglooLab Science through one of its agency networks, FCB Health, and forms FCB Health iglooLab Science
IPG Health announced the expansion of its presence in the Latin American (LATAM) region with the introduction of a new affiliate agency, FCB Health igloolab Science.
Based in Colombia, the agency combines healthcare expertise to provide an offering for healthcare and pharmaceutical companies in Latin America. The introduction of FCB Health iglooLab Science solidifies a long-standing partnership with iglooLabs.
“We are excited to now formally be part of IPG Health and its universe of award-winning agencies. By combining our deep knowledge, understanding and relationships in the region, our innovative digital dexterity and the incredible networking power of IPG Health, we will elevate our pharmaceutical clients to new heights in Colombia, LATAM and beyond,” said Luis Afonso Ruiz, who leads the new agency as executive director.
The launch of FCB Health iglooLab Science represents a milestone for IPG Health in its first year in LATAM. In 2023, the network expanded its offer and presence in Brazil with the introduction of specialized agencies, StudioRx and YuzuYello.
In addition to its award-winning FCB Health Brasil and McCann Health Brasil, IPG Health now has four agencies operating in the country. In Mexico, the network launched McCann Health Sistemas Integrales.
“These strategic alliances are part of our obsession with doing what is right for our clients, their brands and our teams. FCB Health iglooLab Science is IPG Health’s sixth branch in the region, and represents yet another demonstration of our commitment to helping clients accelerate impact, value and growth in Latin America and across global regions”, added Dana Maiman, CEO of IPG Health.
