The agency will also be responsible for scheduling commercial deliveries, planning activations
The University of Santo Amaro and the São Paulo Football Federation announced a strategic partnership for 2024. The agreement, led by Wolff Sports, will feature the university’s brand on the sleeves of the referee’s uniform in all tournaments organized by the FPF.
The partnership will debut in January, during the Copa So Paulo de Futebol Jr.
Wolff Sports will also be responsible for scheduling commercial deliveries, planning activations and other projects to foster the relationship.
“We have to recognize the entity’s work for the development of football in the state. Unisa is a very traditional brand in the market, it will have national exposure, as FPF tournaments have great sporting and commercial appeal”, said Fbio Wolff, partner -director of the company.
(Credit: Photo by Peter Glaser on Unsplash)