EnergyBBDO announced the acquisition of the Grupo Bimbo account, owner of the Pullman, Plusvita and Nutrella brands.
The partnership focuses on offline and online communication, aiming to open paths for brands to grow.
Having this new partnership will reinforce our commitment to consumers to be increasingly connected, going beyond a portfolio that meets their needs. We are optimistic about this new team, which will certainly enhance our brands that are already so beloved by the public, emphasizes Andr Ramello, marketing director at Bimbo Brasil.
“We are excited about this collaboration with Grupo Bimbo, in a four-hand effort to help bring even more impact and boost the success of these iconic brands so loved by consumers”, says Daniel Baena, Managing Director of Energy BBDO.