Survey considered the five main awards in the market, such as Cannes Lions and LIA
AdvertisingHealth, in partnership with Clio Health, published the new ranking of the most awarded campaigns in the healthcare segment in 2023. The survey considered the five main awards in the sector or specialized festival categories, namely Cannes Lions, Clio Health, One Show , The Creative Floor Awards and LIA (London International Awards).
In the result, Brazil stood out, mainly with sound producers, and the most awarded campaign in Pharma was “The Outside In Experiment”, created by the American company Area23, which features an original soundtrack and musical production by Ritmika Audio Arts.
In Health & Wellness, the most prestigious piece was “The Bridge”, designed by Klick Health Toronto and scored by Jamute.
In addition, the ranking also presented a selection of the 10 most awarded agencies in South America and, among them, are the Brazilian Wunderman Thompson in third place, Havas Health & You in fourth and Dark Kitchen Creatives and Prosper, tied in fifth place.
The title of Agency of the Year went to Area23, which has some Brazilians in leadership positions, such as Thiago Fernandes, senior vice-president and creative director. Klick Health, which has Brazilian Bernardo Romero among its executives, won Independent Agency of the Year.
According to AdvertisingHealth, IPG Health was awarded Network of the Year and Client of the Year was Horizon.