Creation and strategy of the actions that will involve the influencer will be signed by Commonwealth//WMcCann
One of the most important participants in recent editions of BBB, Gil do Vigor is now part of the Chevrolet team. As a sponsor of the reality show, Chevrolet will count on Gil to reverberate the brand’s actions within the house.
Gil is part of the squad of influencers who also amplify the promotion Compete for a Chevrolet Carwhich is raffling off daily prizes and will give away a new Chevrolet Tracker RS in the final draw.
The creation and strategy of the actions that will involve the influencer will be signed by Commonwealth//WMcCann, a division of WMcCann responsible for exclusive Chevrolet service.
“Gil translates the best of Brazilians, with all his intelligence, sense of humor and authenticity. He personifies lightness and connection with millions of Brazilians, attributes on which our brand has been building”, comments Chris Rego, executive director of GM South America Marketing
