Festival takes place between June 17th and 21st
The State, official representative of Cannes Lions, has opened registrations for Young Lions Brazil, which will take four young people between 18 and 30 years old to compete in Cannes, France. Sponsored by the PepsiCo and Ita brands, the contest will be free to register.
The four winners of the national competition will be automatically entered into the Young Lions Competition, the global version of the project that takes place during Cannes Lions. During this week, Brazilian pairs will compete with around 220 other pairs from 70 other countries.
The briefing will be given by an NGO, and competitors will have 24 hours to deliver their campaigns.
With the “Forever Young” concept, this year’s edition has a campaign signed by Ampfy and highlights the importance of this brand in every creative’s career.
