A trip to the “Silicon Valley of Asia”, in Singapore, promises technological immersion for the media industry.
With the trip scheduled for Singapore between April 21st and 26th, theSão Paulo Media Group resumes its learning travel project interrupted by the pandemic. AInnovation Journey is curated by KES, a content and innovation platform focused on technology, behavior and creativity, and will take its participants to discover the world-renowned Smart City. Singapore has become the largest innovation hub in Asia and the purpose of the journey is to discover trends and get to know up close who is transforming the media and entertainment industry and the emerging technologies that will impact the future of business.
For Fabio Freitas, president of the Media Group, the trip to Asia’s Silicon Valley, where the headquarters and labs of several of the main global companies are located, will provide the group with a profound and innovative experience.
Singaporeans enjoy the fastest internet connection in the world and the government’s digitalization plan is based on three pillars that show us the future: digital society, digital economy, digital government. Our roadmap is visionary and aims to expand everyone’s repertoire, he comments.
Through visits, immersions, workshops and many conversations, the KES curatorship challenges travelers to look at the world from new lenses.
According to Ricardo Al Makul, CEO of the company, we will question beliefs and mental models, provoke reflection on new technologies and discuss future disruptions, all of this in the global habitat of innovation. The media and entertainment industry is a reference, as it is located at the creative crossroads between East and West and is able to innovate in experience, digital marketing, cinema, advertising and related topics.
Since 2019, the Singapore government has been deepening its national AI strategy. The idea is to take advantage of AI to transform services. In 2022, Deep Tech received more than US 1 billion in investments. This and other cases are part of the Innovation Journey, alongside the observation of venture scenarios, getting to know funds and startups in the region for the media sector, immersion in DeepTech and AI applied to marketing and media. It will also be the opportunity to get to know Inside Singapore, the most successful global case of sustainability and smart cities.
The trip is complemented by visits to the main hubs and companies, conversations with experts who are references in Asia and the world, and the opportunity to immerse yourself in local culture, gastronomy and art. Interested parties can find out the prices, the complete program and register via email at viagmsp@gmailcom.
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